Legacy of Dilbert’s Humor

Cartoonists capture reality. Or at least, a snapshot of an ephemeral or enduring moment. It’s not photography. A cartoon’s realism isn’t about fidelity in the capture of a scene. It’s more focused on our perception of reality. No need for representative images full of detail.

Absurdities and peculiarities captured by ink and pen can be sharp and masteries of observation. The who said what to whom it a moment that displays the strange assortment and madness of everyday life.

To me the creator of Dilbert nailed a decade. That’s the 1990s. A time when management styles favoured open plan offices littered with cubicles. A time when of evolution of computer networks that connected office workers in a new and unfamiliar way.

Scott Adams[1] has passed at a relatively young age. His reputation not entirely intact. Now, I must decide what to do with the books I have of his. Charity shop or not? Element of his humour don’t fit the world of the 2020s. In some ways an even more absurd world than past decades.

Where he hit the mark, in my mind, centres around 1995, or so, a time when I was travelling to America. Visting giant aerospace manufacturing companies. I can close my eyes and see a hangar like building of enormous proportions where every square inch was covered by naturally coloured cubicles. Neutral coloured partitions coming up to shoulder hight.

Of course, Dilbert was an engineer. An engineer shoehorned into a modern management world that challenged his sensibilities. A hierarchical place where systematic pseudo-science clashes with logic and rationality. Where human frailties and social pressures are turned into office management speak to justify unjustifiable actions.

It’s a tiny thing. Dilbert’s unturned tie smacks my experience of standing at a drawing board in the late 1970s. He’s a cartoon character that is inevitably dragging his heals as he’s being forced to come to terms with a maddening corporate culture. That’s an encounter that a lot of people can relate too. It compelled office workers to play games that seemed to work in the opposite direction to any that was intended. TV comedy picked up on this with series like: The Office[2].

This phenomenon hasn’t passed. Modern managements more barmy methods and theories are so ingrained that it seems wrong to highlight. Somehow our reaction to this has changed.

For a while Dilbert’s humour put up a mirror to those of us in senior management roles. Here’s a model that, if you start behaving like the “classic” boss, it’s time to do a double take. When encountering that slippery slope, look far and wide for a cynical talking dog.


[1] https://www.bbc.co.uk/news/articles/c5y320k72vyo

[2] https://www.bbc.co.uk/programmes/b00jd68z