It’s something to ague about. My view is that pop songs don’t have to have “official” meanings. If you listen to a song and it means something to you then there’s no point in arguing with someone else about what it means. Well, not much point other than the pure fun of it.
That doesn’t stop an argument. It’s like answers to quiz questions. There’s that strong desire to be the one with the right answer. With a song it’s not so easy to be literally right or wrong. There may be clues left by the song writers or a generally excepted interpretation. It’s not a subject to place major bets on. There’s likely to be no definitive answer.
This week, I popped into a small shop that is full of retro bric-a-brac. In one corner there’s a display of second-hand vinyl records. 45s and LPs nicely arranged in alphabetic order. I find it fascinating what’s fashionable, and thus pricy, and what’s not. This trendy little shop aims at a student market. What caught my eye is an album from the band 10cc[1] from 1976. It has a colourful fold-out album cover which is a story in of itself. It’s a real photographic artwork. And strangely profound in the age of the mobile phone. Lots of people holding telephone handsets.
“How Dare You![2]” is an immensely creative but almost incoherent jumble of wandering songs. It’s a kind of progressive rock music exposé but much more popular, in the sense of pop. And in its time, it did well for the band, giving them two charting singles from the album. It’s a 70s vinyl masterpiece that will not be entirely lost and forgotten.
10cc is part of my student history. From what I could see from the price, it’s not so fashionable with today’s students. In good condition, for £5, I was more than happy to spend my hard-earned cash. At the till, the young lad who was minding the shop took one look at the album cover and asked: do you mind if I take a photo of that? We both agreed that streaming music is fine but there’s something more satisfying about handing physical artwork like this album cover. It’s tangible. It’s real. It’s an artifact.
The most notable song on the album is “I’m Mandy, fly me”. What is known about 10cc and their song “I’m Mandy, fly me” is that it was kicked off by a National Airlines poster. Like so many American airlines, National got swallowed-up and those who swallowed them up suffered the same fate. But in the 70s they were going strong. What they will be remembered for is that one of their publicity stunts caused controversy. It’s the sort of situation that kicked-off protests and rightly so.
In the early 70s, to sell their long-haul seats National’s posters ran a slogan saying: “I’m (flight attendant’s name). Fly me.”. The sexist nature of the advertising slogan got heavily criticised. These airline posters must have been up in Manchester, UK. Enough for seeing them to inspire 10cc to write the song “I’m Mandy, fly me”[3].
What’s it about? I think it’s pure imagination. Wandering a street, seeing the poster and going off on a fanciful muse. In my view it’s not literal. There is no plane crash. The fantasy is that the flight attendant in the poster rescues the singer from the dullness of everyday Manchester. After a few moments he snaps out of it, realises that he’s been daydreaming, and life carries on.