More Than Just Fashion

This strikes me as being beyond the normal selection of freaky and nuts News stories.

Shoes are a part of life that we can’t do without. At least given the climatic conditions in our temperate region of the world. They are primarily put on to protect the feet from the cold and wet and any sharp objects that littler the ground. I found the BBC radio interview with the foot specialist Professor Anthony Redmond fascinating. Doctors Chris and Xand van Tulleken[1] make a point of finding interesting people to address the myths and realities of medical subjects.

Me being me, it’s impossible to mention the subject without reference to the HHGTTG[2]. Douglas Adams was attuned to people’s obsession with footwear. The Footwarriors, were robots specifically designed with poor fitting shoes so that they would limp. This meant that they couldn’t lay chase, much to the advantage of anyone who encountered them. The story of their makers the Dolmansaxlil Galactic Shoe Corporation is a classic.

[I guess Adams chose the name Dolman because it sounded right. it’s an ancient Anglo-Saxon name. Close to where I live, the Dolman’s were a wealthy English family who owned Shaw House[3] in the 17th Century. I’d recommend a visit.]

Improperly fitting footwear is a good a way of slowing down opponents. One sure way to hobble or cause discomfort to the wearer. The fictional purpose in the HHGTTG was as a marketing rouse. Bad shoes forced people to buy more shoes in the hope for better shoes, but they were always bad, by design.

Now, I don’t know if you can imagine it. Let’s say that Lucius Junius Brutus had poor fitting shoes, or sandals or whatever Romans wore. Would his approach to Julius Caesar have been thwarted and history have been written-up different? Would he have stumbled and failed to dispatch the dictator of the Roman empire? It’s a question.

Back to 21st century everyday tales. No fiction or intriguing historic figures. No wacky robots or corporate shenanigans. It’s reported that US President Trump likes shoes. Specific shiny shoes. So much so that he’s been giving them to colleagues[4]. Demanding that they wear them too.

I don’t think this is Fake News. Plenty of people in the world are obsessed with shoes. With her massive collection of pairs of shoes, this is the one thing people remember about Imelda Marcos[5]. Shoes can become the stuff of legend.

Corporate uniforms are not new either. The love of a conformal identity and the sense of unity that this superficially portrays. Having everyone in a team dress like robots is a way of stamping a leader’s authorly on a wayward group.

I started by writing that this development was freaky and nuts. I could be missing a vital part of a deep and detailed strategy here. It’s theorised by some management thinkers that the grit in the oyster is a key part of making change happen. So, why bother with grit. The same effect can be created by wearing shoes of the wrong size. An ill-fitting irritation. Could I be wrong?


[1] https://www.bbc.co.uk/sounds/play/p0ncgb9j

[2] “Hitchhiker’s Guide to the Galaxy,” a comedic science fiction series by Douglas Adams.

[3] https://www.westberkshireheritage.org/shaw-house

[4] https://www.wsj.com/style/fashion/trump-florsheim-shoes-tucker-carlson-jd-vance-bessent-448567ab

[5] First Lady of the Philippines for 21 years.