Let’s see what aviation stereotypes look like. There’s a wide selection of free images on-line. There’s a typical view of the crew of an aircraft. It didn’t take long to find one.
I can point out the obvious gender related features of such images, but what first caught my eye were the aircraft engines. They were way to far out on the wings. I suspect our good friend artificial intelligence may have generated such a colourful image.
Now let’s go for an Air Traffic Controller. The image that came up did have plus points. It did give an impression of what a controller’s job is about, at least as much as a simple graphic image can. I did expect to see a radar screen with dots on it as part of the image. A controller sitting at a desk with buttons to press and a window to look out of sums up the basic picture.
Next my on-line search was for an aircraft mechanic. Now, I started this search with low expectations of what might come up. The picture I got was of a hanger with two large aircraft to the left and right. Standing in the middle of this scene was a man in overalls moving an aircraft engine on a trolly. Proportions were off, in that the engine diameter was half the hight of the mechanic. Yes, the stereotype of a workingman with a spanner persists.
So, what have I discovered? Not much really. Or not much that didn’t fit the title of time-honoured stereotype. Images that pigeonhole jobs as done by people who dress in a particular way and are surrounded by the equipment of their trade. Roles, age, race and gender are fixed in a traditional pattern. I do draw the conclusion that, for all the daily hype, artificial intelligence is not going to do anything original when faced with a simple question about specific job.
This isn’t good. If the latest advance in technology is locked into classical and predicable images from the archives, then it’s not so advanced at all.
Why does this matter? Well, there’s a great deal of concern about where the next generation of professional in aviation are going to come from. Our wish to fly is affected by lots of social, environmental, and economic factors. Overall, the trend over coming decades is in one direction – up. More flights, more aircraft, and the need for more people to operate the system.
If the generic images of the professional roles in aviation are stuck in the past, then that’s not going to help. It’s off-putting. There are those young people who may find the traditional professional stereotypes appealing. My guess is the majority are unlikely to think this way.
In an on-line environment where artificial intelligence regurgitates the past this technology may drive us backwards. Not for one moment does the image of a workingman with a spanner need to be demoted. What needs a touch of imagination is a portrayal of images more akin to reality. A changing reality too.
[Yes, the title image is an appropriately prompted artificial intelligence generate one provided by WordPress].
John Vincent 